by Laur@_BeD1gitalMarketing | Nov 20, 2023 | CPG Accounting, Fractional CFO, Strategic Finance
In our work with Ladies Who Launch, we have been talking a lot about the complexities of trade spend and how to analyze the ROI. For Consumer Packaged Goods (CPG) companies evaluating trade spend is a key part of strategic financial management and making good...
by Laur@_BeD1gitalMarketing | Oct 25, 2023 | Strategic Finance
Putting your financial plan into action can help you attain better outcomes, stable cash flow, and better access to business-boosting investments. It helps you set a standard of measurement for your business’s overall financial health, but there are also tangible...
by Laur@_BeD1gitalMarketing | Oct 17, 2023 | Business Finance, Strategic Finance
As 2023 comes to a close, it’s essential to look forward and set your sights on 2024. Whether you’re launching a startup or managing an established business, effective financial planning is paramount to your success. A robust financial strategy and...
by Laur@_BeD1gitalMarketing | Sep 19, 2023 | CPG Accounting, Strategic Finance
Our CFO team mentors a wonderful group of women-led brands as part of the Ladies Who Launch program, an opportunity that has given us a front-row seat to the unique challenges consumer product companies face while taking their products to market. Here’s the deal:...
by Laur@_BeD1gitalMarketing | Aug 17, 2023 | Financial Metrics
Now that we have proper financial information and metrics built, it’s important to effectively monitor and analyze the data to gain valuable insights into your business’s performance and take the necessary steps towards improvement. Here are a variety of...